Social media has changed the landscape of the beauty, health, and wellness industries. Beauty gurus and influencers fill our feeds with the latest trends and products. Since most people look to social media for advice on what’s hot and what’s not, could your small business reach new consumers there?
Many major outlets seem to think so. When we looked for advice on how to attract more customers using social media, here are a few of the tips we found:
Their advice on how to attract clients to your business on social media sounds reasonable enough, but we weren’t satisfied with this. We needed to know – does social media marketing actually work for the health, wellness, and beauty industry? So we consulted expert sources, and we ran the numbers. See our findings here!