Huda Beauty | Do Bond-Building Haircare Products Live Up To The Hype? featuring Phenix Founder and Celebrity Stylist Gina Rivera

You fuel your body with nutritious foods and apply skincare products that lend to a hydrated, glowing complexion. In fact, there’s a good chance you carefully curate what goes into your body and onto your skin since both are technically investments in your well-being.

But what about your hair? Is your shower and vanity stocked with bottles and tubs of hair care products that help your strands look and feel strong, shiny, and healthy? Ahead, we’re exploring the topic of bond-building haircare products, a new-ish beauty category that’s all about creating healthier hair from the inside out.

This category of hair care products come in a variety of formulations, including shampoos, deep conditioners, and leave-in treatments activated by heat styling. “Bond-building products are building blocks that help strengthen the hair from the inside out, preventing the hair from becoming more damaged,” explains Gina Rivera, celebrity hairstylist and founder of Phenix Salon Suites.

Read the details on bond-building haircare here!